HEADS UP
Defining Moment Shampoo
 
              
        
Step: 1
        Size: 4 oz./120
                ml
                
      
Hair
        Type: All –
          especially treated or severely damaged hair
          
Purpose: To deeply
        cleanse and protect without stripping moisture    
        
 
        
This is unequivocally the finest
        shampoo that money can buy!
  
 
        
Heads Up is far
        and away, the most scientifically superior and unique shampoo in the world . .
        . and once you've tried it, you will never go back to your old brand. Imagine
        if you can . . . hair that stays clean twice as long as it used too! 
  
 
        
Containing chirally correct D-panthenol (Pro Vitamin B5), this is the first shampoo of its kind that can deliver on the
        previously mythical "Panthenol
          Promise.” D-Panthenol
            penetrates and repairs the hair shaft, boosts moisture retention and greatly
            improves elasticity. The added moisture "grabber" - D-glucuronic, right-handed Vitamin E and the anti-bacterial L-menthol, make heads up a must
              try! 
              
 
        
 Formula
        Highlights
            
        
- 
          
          
          Supercritical
            distillation and Fullerene filtration make this the "hungriest" and purest water on the planet -
              capable of holding and delivering exponentially more ingredients! 
              
- Liquid
          Crystals 
          
- 
          
          
          Lichen
          Succinate - Lichen-sourced, this mild surfactant benefits
                the succinic acid stage of our ATP production! Lichens survive and thrive under
                two extremes of weather conditions: equatorial sun and arctic frost. As such,
                lichens carry their own built-in sun protection to withstand six months of
                continuous sunshine at a stretch. 
                
- 
          
          
                Heads
          Up contains D-Lanosterol,
                      which is a yeast derivative that improves the effectiveness of D-Panthenol!
                        It is the water-soluble precursor to Vitamin D. 
                        
- 
          
          
                        Coconut
          methyl L-glycine acts as a sweet assistant to the lathering
                              effort of this cleanser as it simultaneously boosts glycine in the
                              cell-envelope. 
                              
- 
          
          
                              D-Glucuronic
          Acid is the most basic building block of hyaluronic
                                    acid and chondroitin sulfate. As such, this precursor of Vitamin C is Nature’s
                                    chief de-toxifier in plants and animals! It also contributes more moisture to
                                    the skin during the cleansing process. 
                                    
- 
          
          
          
          
          
                                    The L-Menthol in heads up is extremely effective
                                        for those with aggravated scalp conditions such as shingles, psoriasis or
                                        dandruff. Its chemo-prophylactic properties keeps "foreign invaders"
                                    from landing as they simultaneously render existing surface bacteria
                                    ineffective. L-menthol maintains the
                                          chiral purity of the skin during the aging process. 
                  
- 
          
          
          Right-handed
          Vitamin E or D-alpha-tocopherol,
                is the only natural version of Vitamin E and is the antioxidant with the best
                and most widely respected reputation. Sourced from Purslane (portulaca
                oleracea) where it occurs at 2300 parts per million (PPM), it is hands down
                more effective than the left-handed version. 
                
- Wonderfully beneficial for both skin and hair, D-Panthenol is part of the Vitamin B-5 family and is sourced from queen bee jelly. D-Panthenol is a promoter of coenzyme a and as such, possesses strong anti-dermatitis properties. D-panthenol is true right-handed B5, which combines with pyridoxine (B6) to increase the hyaluronic acid content of hair!

